UMD Not Dead, Says Sony October 17, 2006
Read more Consoles , Games , Home Entertainment , Peripherals , Portable Media , Software , Storage
UMD has still got legs according to Sony’s UK MD, Ray Maquire. Despite the lashing the controversial, proprietary format has gotten in the press – and from some users – the loss of film studios and its shrinking floor presence in many major retailers, UMD could still be a contender. In an interview with games site MCV, Ray says:
“We’re pretty pleased with UMD. UMD has a fantastic attachment ratio. Where we’ve struggled a little is getting a decent proposition for full-length movies. UMD is not the problem – it’s getting the right content that’s the challenge. When we put shorts on UMD they sell really well, and that’s related to PSP usage. It’s about getting the offer right, and we will do that.”
Right now, I can’t help comparing the future of UMD to the hilarious Black Knight scene from Monty Python and The Holy Grail. You know the bit: mouthy Black Knight lies on the ground, legless, armless, spurting blood like a fireman’s hose, and all the while shouting:
“Oh. Oh, I see. Running away, eh? You yellow bastards! Come back here and take what's coming to you. I'll bite your legs off!”-Martin Lynch
Editor and Contributor | Martin Lynch
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Whats this to do with gadgets, or is it really *that* hard to resist having another go at sony? These posts are OLD, give it a rest!
boycott sony!