£1.25bn Wasted On Gadgets Every Year May 2, 2007
Read more Gadgets , Gizmodo UK , iPod
A survey commissioned by Scooter Computer has claimed that people waste £1.25bn every year on gadgets that are never used. Fear and ignorance are classed as the top reasons why we don’t get on with our new toys. And, why we tend to dump them in a corner, never to be seen again. The average cost of these unwanted gadgets is £120.
In numbers terms, it means that one in every five gadgets is not used. Top of the list – surprisingly, I guess - is the iPod, followed by digital cameras, software, sat-navs and mobile phones. The survey was commissioned to see just what we do with gadgets we get as gifts and the worst offenders are 35-44-year olds.
Even sadder for them is that pensioners often fare better with iPods and cameras because they have more time to work them out. -Martin Lynch
Editor and Contributor | Martin Lynch
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Comments
I love these stories that crop up - how can you tell if its just spin?
Where is the actual survey? - Is it online? Can we actually read the results?
You start to appreciate the validity when you realise the "commisioning" company specialise in helping people who experience such problems with their new technology!
I'm amazed people are willing to pay a fortune for what a friend should be able to help them do, for free, or at most a few beers.
The UK really is a service industry driven country now - enterprising souls will try and make a business out of anything that certain people can't be arsed to do. Are we becoming allergic to hard work?
Save your money - do it yourself! Learn something!
good point!
I can imagine, I'm amazed its not more than that!