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April 30, 2008 |
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BBC iPlayer Now On TV April 30, 2008
This is the first TV service in the UK to get access to iPlayer and will allow those viewers to catch-up on up to 350 hours of missed BBC TV programmes from the past week. Malcolm Wall, CEO of Content at Virgin Media, said:
“We're delighted to be the first TV platform in the UK to offer our customers BBC iPlayer as part of our on-demand service. The enormous success of iPlayer online has demonstrated the desire TV viewers have for viewing quality programmes at a time that suits them, and now it's available from the comfort of the living room. Virgin Media is proud to be working with the BBC to continue to lead this revolution in TV viewing.” Ashley Highfield, BBC Director of Future Media and Technology added: “We have always envisaged BBC iPlayer on a TV platform and in the living room and are delighted that by working with Virgin Media, this ambition has today been realised. This partnership takes us a step closer to transforming the way our audiences watch TV. It also further underlines our commitment to making BBC iPlayer a multi-platform offering that appeals to a wide range of audiences.” Considering BSkyB chairman, James Murdoch, has already complained bitterly about iPlayer for being too successful, Sky viewers may have to wait a bit, maybe a lot, longer.-Martin Lynch Post a new comment |
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Editor and Contributor | Martin Lynch
Contributor | Tamlin Magee
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BBC’s insanely successful iPlayer service will today become available on TVs for 3.5m Virgin Media customers.
Comments
This is all well and good, but when will iPlayer be released to the freeview masses? That's what I really want to know...
Tea Belly,
Virgin has the benefit of a cable network with return path for two way IP traffic. Due to the nature of freeview, VOD is a more challenging proposition unless it is coupled with a DSL connection making it a hybrid freeview/IPTV service.
Not much of a benefit as VM already has catchup TV where you can watch most of the TV shows from the last week.